Effectivise your marketing message
Choose from 6 different programmes designed to cater for the various communication situations you may encounter in your business. Please read the overviews and click ahead for the alternative you’re most interested in.
1. Communication A-Z programme
This is the A to Z of your marketing communication. First, it finds out what, how and through which channels you are now communicating to your audience. Then an analysis of your present situation vs. your goals is made. Based on these findings, a comprehensive action plan is drawn up, followed by the actual creative work. The result: your marketing will achieve more for less.
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2. Communication Analysis programme
Looks at where you are now, where you want to go and shows the way to get there. A perfect starting point if you feel your marketing communication is not performing optimally and you want to dig deeper into why it doesn’t and how it could. You will also get a concise suggestion on how to go on and an easy-to-follow action plan. You’re then free to decide whom you wish to commission for the actual work.
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3. Copywriting programme
Focuses on selling your product, service or brand. You have a communication strategy in place but need to formulate a task-specific message that spells out the benefits to your target group. Convince your potential buyers, business partners or investors why they should prefer you over your competitors.
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4. Copy Review programme
Provides a second opinion on a marketing piece, website or campaign. Does it shape your message in a way that achieves the goals you have set for it? Have the copy expertly reviewed, and receive suggestions on how to improve it.
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5. Editing programme
When you need to repurpose existing information for a different objective, combine scattered pieces into a whole, update, make consistent, improve stylistically, shorten or lengthen, you need copy editing and an experienced editor. Proofreading also falls within the scope of this programme.
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6. Transcreation programme
When you want to talk to buyers who speak another language, the Transcreation programme recreates your message in your target market’s language. It uses a process that retains all the facts and nuances of your message but delivers it in a way that feels familiar and natural to native speakers.
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