What a paradox. Social media were supposed to promote and foster discussion, not stifle it, right? In recent days I’ve more than once participated in a discussion on Twitter that attracts more and more people as it progresses. Excellent! Looks like a universally interesting topic. Lots of great contributions and mind-expanding opinion. Then we come […]
Being present on a variety of social platforms, I’ve noticed that there’s a fundamental difference between LinkedIn and, say, Twitter.
One of the most enchanting moments in traveling the web is when you find a blog you’ve never seen before. Many times it happens when you’re reading comments on someone else’s blog, find a commenter who says something interesting and head over to her blog to find out what else there might be. I know […]
Out of curiosity, I like to check from time to time who’s viewed my LinkedIn profile. It helps me determine whether I’m really talking to the people I can genuinely help, and from a purely personal viewpoint, it’s just interesting. Then I see something like the picture here. And it makes me think.
B2B companies are often criticised for their low social media adoption rate. A case in point is a blog post entitled B2B Marketers Need To Wake Up and Get Social. It points to an Accenture report and tells us, for example, that Only 8% of B2B companies are heavily leveraging social media today despite the fact that almost […]
As a small business owner or independent professional, are you spreading yourself too thin? With the proliferation of social networks these days, there’s a real danger that you are.
Okay, so you’re following someone but that someone is not following you back? Horrors. I’m not worthy? I’m not popular? I’m rejected? Out of curiosity, I just checked whom I’m following who are not following me back. A total of 100 people, it seems. Hmm. Robert Scoble. Walt Mossberg. Chris Brogan. Jill Konrath. John Jantsch. […]
If you’ve been active in social media at all, you can’t have missed the debate on social media ROI. I think, though, that the discussion is missing an important point. We should be talking about marketing ROI in broader terms, not just focus on the ROI of one tool.
More and more messages like this have begun to appear in my blog comments: “Hello Web Admin, I noticed that your On-Page SEO is not that great – -” “If you’re serious about making money with your website, watch this free video about – -” Funny that I should be receiving this crap because a) […]
If your circles of friends, acquaintances and business contacts include people speaking different languages, Google Plus is your friend. Because Facebook only allows one account per person, your communication with your friends (I’m using “friends” as a collective term for all of those three groups of people) will inevitably make a mess out of your […]